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The Barnum Museum in Bridgeport Shares the Success Story of Singer Jenny Lind
Before Facebook, Twitter, email, computers or even cars, P.T. Barnum was killin' it with his P.R. and marketing techniques. One of his success stories was a singer named Jenny Lind, known as the Swedish Nightingale. He led her on an American tour in 1850 that earned more than $712,000 in only nine months... a large sum of money for pre-Civil War times. Barnum Museum Executive Director Kathleen Maher will give a talk about the Jenny Lind sensation Thursday night at the still-tornado-damaged Barnum Museum in Bridgeport (enter through the bank gallery next door).
By Mike Sembos
June 11, 2013